Compass

Professional Coaching for Personal Lives

Compass is a professional practice that provides expert consulting, coaching, training and speaking services.

Aquí was tasked by Compass to provide a creative direction that focuses on the brand and its four service pillars.

The arrow in the logo is meant to resemble the letter "A" in Compass. It symbolizes progression and direction, in line with the company’s mission. Along with the logo comes a colour palette that represents the four service pillars. Strong shades of blue evoke feelings of trustworthiness and security, important for the impression that Compass aims to create for customers.

Made By Aquí

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